Business growth is enabled through sparked’s proven process
1. Assess
Start with where you are: Revenue, costs, profit, team, market, etc…
Assess across five key areas: Strategy, Product/Delivery, Marketing, Sales, and Management
Decide on where to focus (e.g., marketing the firm, defining the product/offer, etc...)
2. Target
Break out targets by short, mid, and long-term
Set large targets that achieve what the business and the team actually want
Define measures to track progress with defined trigger points to reassess
3. Action
Set list of actions into motion with key owners and dates
Prioritize by value and effort to maximize time and value
Schedule deadlines into calendars and use a coach to stay accountable